Yoga and activewear brand lululemon has appointed the seven-time Formula 1 World Champion Lewis Hamilton, as the brand’s newest ambassador. lululemon will power Lewis’ elite training, recovery, and lifestyle needs with best-in-class product,

Ahead of his first season with Ferrari, Lewis Hamilton has joined Lululemon as the activewear brand’s first motorsport ambassador

Lululemon has named Lewis Hamilton as a brand ambassador, collaborating on product innovation, social impact initiatives, and a new marketing direction.

Lululemon has named seven-time Formula 1 World Champion Lewis Hamilton as its newest brand ambassador, the company announced. The collaboration will provide Hamilton with high-performance activewear for training, recovery, and lifestyle needs while integrating his insights into future product development and innovation.

Today, lululemon is proud to officially welcome Lewis Hamilton as its newest ambassador. The brand will power the seven-time Formula 1™ World Champion’s training, recovery and lifestyle needs with its best-in-class product, while collaborating on future design innovation and global advocacy work.

At lululemon, Lewis joins a growing roster of global ambassadors that includes PGA golfers Min Woo Lee and Max Homa, ATP tennis pro Frances Tiafoe and WTA tennis pro Leylah Fernandez, NFL Wide Receiver DK Metcalf, NBA player Jordan Clarkson, and NHL player Conor Bedard.