As wind-whipped walls of flame destroyed hundreds of Los Angeles-area residences last January, one media report framed the ...

The metaphors we use drive the systems we design. Treat an organization like a machine and you’ll optimize for speed, control ...

Metaphorical language helps people grasp -- and respond to -- the size, power and danger of wildfires. Two University of ...

However, metaphors have been widely subjected to conceptual and normative critique for their potential to mislead, to the extent that they highlight some characteristics of the target domain while ...

In Origins and Revolutions: Human Identity in Earliest Prehistory, Clive Gamble questions two widely accepted theories. First, the idea that a 'human revolution' took place around 50,000 years ago ...

“The ordering of the operations ‘putting shoes on’ and ‘putting socks on’ therefore matters,” Schwichtenberg had written, ...

If metaphors in general elicit an emotional response from the brain that is similar to that caused by taste-related metaphors, then that could mean that figurative language presents a "rhetorical ...

Metaphors do differ across languages, but that doesn’t affect the theory. For example, in Aymara, spoken in Bolivia and Chile, speakers refer to past experiences as being in front of them, on ...

But these metaphors weren’t simply clumsy attempts at communicating what the internet was — implicit in each of them was a vision of what the internet ought to be.

We use metaphors as a way of dealing with complexity. A metaphor is an implicit comparison between one situation that’s often poorly understood and another that’s generally better understood.