Selling products that meet the demands of key target markets help generate business sales. Development isn't a haphazard process. Businesses must use product development strategies based on research ...

Product development programs meet two types of measurable goals – goals that relate to the product itself and goals that integrate product development with broader business goals. Product-related ...

Product development is facing a fundamental challenge. Unfortunately, at the very moment when companies need to make better products more efficiently, previous performance innovations in product ...

Consumer product development scientists use principles of chemistry, physics and engineering to study and develop products that range from food and personal care items to medicine and medical ...

With all AI related to New Product Development & Marketing, it’s early days full of experimentation & important learnings. To explore the latest and most promising use cases, I spoke with cutting-edge ...

We just finished the biggest shopping season of the year from Thanksgiving to Christmas. A lot of people were making a lot of decisions about where to spend their hard-earned money -- mostly for the ...

A wealth of books, articles and consulting firms present reams of information about the Toyota Production System (TPS), the much-vaunted production approach developed by the Japanese automaker to ...