The double-digit percentage layoffs at TripleLift come roughly four months after the company hired Dave Helmreich as its new ...

Comscore, iSpot and VideoAmp all reaffirmed last year’s full certification, according to the broadcaster-backed joint ...

Advertising restrictions often flag keywords and images used in women’s health care ads, preventing those ads from reaching ...

Curated deals were once seen as a smart way to bring structure to programmatic chaos. Today, they’ve become table stakes.

Making Science recently launched an AI tool that helps advertisers optimize their marketing campaigns while maintaining ...

Adalytics is out with another summer blockbuster, of sorts. For at least a year, Adalytics has observed creator accounts on ...

CTV advertisers have carried over one-to-one programmatic logic from display and online video into a channel that behaves ...

Measuring media quality is just the first step. A bigger challenge looms: assessing media quality against a marketer’s ...

YouTube accounts are uploading recent Hollywood movies, racking up views while advertisers (and sometimes creators) remain in ...

Layser spoke to AdExchanger about how AI is transforming how advertisers value media and the implications for publishers ...

Last month, during Cannes Lions, Netflix announced that its ad inventory will be available to buy programmatically via Yahoo ...

Amazon locked in two more publishers for its AI shopping engine; AI companies are working on web browsers now; and platforms ...