As B2B marketers become increasingly reliant on technology, the importance of cybersecurity continues to rise.

AI marketing has the potential to optimize your strategy, streamline processes and boost ROI. Learn how to boost efficiency ...

Six leading marketers talk about the importance and role of trust in B2B in 2025, as part of the research for my book on ...

Feel like everyone in your organisation tells you how to do your job? Feel like AI is poised to take on your creative and productive usefulness? Sales asking for another white-paper? If this sounds ...

Propolis members can benefit from discounted rates to our training courses, as well as access to our bespoke advisory services and events. Discover what Propolis can offer you. B2B Content Marketing ...

Upskill your teams and enhance your learning with our ABM training. Looking to take your marketing efforts to the next level? Account-Based Marketing (ABM) is a powerful strategy that can help ...

In this week’s episode of the B2B Marketing Podcast, we spoke with Paul Cash, Founder, Rooster Punk and Georgie Burks, Brand Manager, Allica Bank to discuss their award-winning campaign ‘Get your ...

This report is your ultimate guide to the most innovative and impactful campaigns in the industry. From groundbreaking omni-channel strategies to revolutionary uses of AI, this report showcases the ...

See in an instant how your organization measures up in terms of budgets, ROI, customer attrition, and team structure compared to your own sector and our wider global B2B community. Unlock crucial data ...

In this week’s episode of the B2B Marketing Podcast, we spoke with The Think Tank about their win for ‘UK B2B agency of the year’ at our 2024 B2B Marketing Awards. We were joined by Liam Bateman, ...

Atos is a leader in digital services, with annual revenues of €11 billion and 110,000 employees in 73 countries. The group provides cloud, cybersecurity, high- performance computing, big data, ...