the city of Miami Beach is making a concerted effort to curb raucous partying by launching a "Spring Break Reality Check" campaign. The reality TV-themed PSA video shows just how unwelcome college ...

If you haven’t seen it — it’s on social media, mainly — the ad spoofs a reality TV show about a spring break trip to Miami Beach that turns disastrous for a group of college students.

the city of Miami Beach is making a concerted effort to curb raucous partying by launching a “Spring Break Reality Check” campaign. The reality TV-themed PSA video shows just how unwelcome ...

The minute and 30-second promo is part of the city's "Spring Break Reality Check" campaign, according to a memo written by Miami Beach City Manager Eric Carpenter. "The Office of Marketing ...

A new reality show-themed Miami Beach marketing campaign seeks to discourage spring break visitors. City of Miami Beach The city of Miami Beach released a marketing video Tuesday in which actors ...

One year after Miami Beach launched a viral marketing campaign about the city’s desire to “break up” with spring break, officials are rolling out new messaging and similar strict safety ...

The city of Miami Beach has launched a reality TV-style ad campaign urging revelers to stay away or have “the worst spring break ever”— complete with endless rules and buzz-killing police ...

Miami Beach is releasing its plan for spring break 2025 in a news conference at police headquarters on Tuesday, after the city unveiled its campaign to give potential tourists a "Reality Check." ...