If your social feeds and inbox look like mine, you can’t avoid the AI hype. I recently read a paper, “In 2025, AI won’t just assist salespeople – it will replace them.” Its focus is on AI-led growth ...

When was the last time a single person made all the decisions about a big purchase at your company? The Stone Age? Never? So why is so much marketing focused on leads or entire accounts as a single ...

Please note that your conversations will be recorded. Thanks in part to its 2024 IPO, the social media platform Reddit is a hot topic in many circles, including marketing. That’s quite the ...

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Agentic AI — which is a couple of apps working together and not a true AI agent — is hot with vendors. Salesforce, Hubspot, OpenAI and Microsoft are a few of the companies pushing them on customers.

In MarTech’s “MarTechBot explains it all” feature, we pose a question about marketing to our very own MarTechBot, which is trained on the MarTech website archives and has access to the broader ...

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Please note that your conversations will be recorded. I am trained on the MarTech.org archives, ask me anything! MarTechBot is thinking ... New year, new opportunities – same goal: Take your marketing ...

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